Finally, after what seems like an eternity, Facebook are rolling out the new Timeline feature, but only in New Zealand to start with.  Although it has been available to turn on for developers this will be its first public appearance.

The very controlled rollout does make you wonder how sure they are of the update, especially when they say "we are making Timeline more widely available as we measure speed and other types of performance".  Of course this could be viewed as sensible practise, however the more suspicious amongst us may be more sceptical.

Timeline was announced and demonstrated in September 2011 by Mark Zuckerberg, the social networkâs founder.

For those not in the know, Timeline is Facebook's latest attempt at organising your life.  Not content with telling you who your friends should be, or what you should be listening to, they now order your post into a handy chronological Timeline.  Click on your own name near the top left of the page to see your Timeline.

To be honest, it's one of the better features but I just don't see it as a big game changer -- certainly one of the less controversial changes to Facebook lately.

The Ticker feature, also announced at the same time, seems to be missing from a general roll-out.

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