A quick summary of the announcements and key points from today's media event at Apple.

 

 

First some numbers:

  • The App store has 585,000 Apps and hit its 25 billionth download a few days ago.
  • There are over 100 million iCloud users
  • Apple sold 15.4 million iPads in the last three months; more than any PC manufacturer in the same period.
  • Over 200,000 apps are specifically for the iPad

Announcements:

  • Siri now available in Japan
  • iOS 5.1 available from today
  • New Apple TV (available next week US $99) and iTunes now has movies at 1080p, and current purchases can be re-downloaded at the new format
  • New iPad -- Retina display 2048 x 1536, A5X processor, 5-megapixel camera (1080p video recording), Voice dictation (US English, British, Australian, French, German and Japanese), 4G LTE support, 9.4mm thin, weighing 1.4lbs. Available 16 March (US, Canada, UK, France, Germany, Switzerland, Japan), same pricing as current iPad
  • The current iPad 2 will remain in production with a price drop of $100
  • iPhoto for the iPad (£3.49 in App store; doesn't run on the iPad 1)

So no great news as most of it had already leaked. Interestingly the "new iPad" is just that! Apple never once referred to it as anything else during the presentation. Everyone will of course call it the iPad 3. Even the Apple iPad website simply refers to it as the 'new iPad'. Pricing in the UK starts at £399 for the new iPad, and £329 for the iPad 2.

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